Crowdfunding campaigns – chances are you will fail and this is not because your idea sucks

Crowdfunding is going big and there is no question about it – over $34 billion are already raised this way. This unprecedented growth shows a clear trend in the number of small businesses and non-profits going online to tap the crowd. In 2015 more than 3.3 million people around the world contributed to new projects. Two million of …

Referral Tips & Tricks

Here is a tip how to turn your customers into your strongest marketing asset – Include a referral feature on your website! Referral marketing, sometimes also called word-of-mouth marketing, is based on a very simple idea – friends do not spam each-other. Let people make their purchase choice based on recommendations by trustworthy source: family …